Clay Alternatives in 2026

Updated Jul 27, 2026·Human-verified

Looking for a Clay alternative in 2026? The strongest options are Apollo, Apollo.io, Attio. Clay is automate prospecting with 100+ data sources and ai (free · paid from $149/mo) — the tools below overlap on the core job with different trade-offs.

Apollo Clay vs Apollo →

All-in-one sales intelligence and engagement.

Apollo.io Clay vs Apollo.io →

B2B sales platform for prospecting, outbound, and deal automation

Attio Clay vs Attio →

The AI-native CRM that builds itself around your data.

About Clay

Clay combines 100+ data providers with AI agents to help go-to-market teams build enriched prospect lists, research accounts, and personalize outreach at scale — all from a familiar spreadsheet interface.

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