Plausible Analytics vs Umami: which should you pick in 2026?
Pick Plausible Analytics if you want privacy-friendly website analytics — no cookies, no complexity. Pick Umami if cookie-free, open-source web analytics you can self-host matters more. On price: Plausible Analytics is from ~$9/mo · 30-day trial, Umami is free (self-host) · cloud plans available.
 Plausible Analytics |  Umami | |
|---|---|---|
| What it is | Privacy-friendly website analytics — no cookies, no complexity | Cookie-free, open-source web analytics you can self-host |
| Pricing | From ~$9/mo · 30-day trial | Free (self-host) · Cloud plans available |
| Key capabilities | Single-page dashboard with real-time stats, funnels, and revenue tracking — no training required · Cookie-free, GDPR-compliant tracking with no consent banner needed; data hosted on EU infrastructure · Open-source codebase — publicly auditable and self-hostable | Cookie-free tracking — no consent banners required · Open-source with self-hosting option or managed Umami Cloud · Simple dashboard covering pageviews, referrers, devices, and custom events |
| Community upvotes | 0 | 0 |
| AI citations detected | 0 | 0 |
Plausible Analytics is a lightweight, open-source Google Analytics alternative built for website owners who want clear traffic insights without invasive tracking. It requires no cookie banner, stores no personal data, and is hosted entirely on EU-owned infrastructure. Used by 19,000+ paying subscribers tracking over 260 billion pageviews, it suits SaaS teams, agencies, ecommerce stores, and independent creators. Pricing is traffic-based with a 30-day free trial.
Full listing & receipts →Umami is an open-source, privacy-focused web analytics tool designed for website owners and developers who want simple traffic insights without compromising visitor privacy. It is cookie-free, GDPR-friendly by design, and available either as a self-hosted installation or via Umami Cloud. It serves as a lightweight alternative to Google Analytics.
Full listing & receipts →